Privacy Policy

At Gracefields Elderly & Nursing Care Home Service, we are committed to protecting the privacy and confidentiality of our residents, their families, and visitors. This Privacy Policy outlines how we collect, use, disclose, and protect personal information in accordance with applicable privacy laws and regulations.

Information We Collect

We may collect personal information from residents, family members, visitors, and other individuals associated with Gracefields. This information may include, but is not limited to:

• Names, addresses, and contact details
• Dates of birth and other demographic information
• Medical history, health records, and care preferences
• Financial information for billing and payment purposes
• Emergency contact information
• Photographs or videos for identification or promotional purposes (with consent)

How We Use Personal Information

We use personal information for the following purposes:

• Providing and coordinating care and services for residents
• Communicating with residents, family members, and authorized representatives
• Administering billing, payments, and financial transactions
• Ensuring the safety and security of residents and staff
• Complying with legal and regulatory requirements
• Conducting research, quality improvement, and business analysis (anonymized and aggregated data only)
• Marketing and promotional activities (with consent)

Disclosure of Personal Information

We may disclose personal information to the following parties, as necessary:

• Healthcare providers and professionals involved in the care of residents
• Third-party service providers who assist in the operation of Gracefields (e.g., IT support, billing services)
• Regulatory authorities, government agencies, and legal representatives as required by law or in response to legal requests
• Authorized family members or representatives with consent from the resident (where applicable)

Data Security and Retention

We take reasonable measures to safeguard personal information from unauthorized access, disclosure, alteration, or destruction. This includes physical, technical, and administrative safeguards to protect data integrity and confidentiality. We retain personal information only for as long as necessary to fulfill the purposes for which it was collected or as required by law.

Your Rights and Choices

Residents and authorized representatives have the right to access, correct, or request the deletion of their personal information. They may also withdraw consent for the use or disclosure of personal information for marketing purposes. Requests should be submitted in writing to the Privacy Officer at Gracefields.

Updates to this Privacy Policy

We may update this Privacy Policy from time to time to reflect changes in our practices, regulatory requirements, or technological advancements. Any updates will be posted on our website and communicated to affected individuals as required by law.

Contact Us

If you have any questions, concerns, or requests regarding this Privacy Policy or our privacy practices, please contact the Privacy Officer at Gracefields Elderly & Nursing Care Home Service.